design direction, visual identity, graphic & surface design, illustration
EOS Wellness : health and beauty spa
Logo, brochure art direction and design
Client : Eastern and Oriental Group
Photography : Ian Teh
Kedidi : poolside bar and restaurant
Visual identity, menu design, packaging
Client : The Westin Desaru Coast Resort
Boulangerie Fritz : bakery and restaurant
Visual identity, illustration, packaging, feature wall
Client : Troika Sky Dining
Corporate stationery
Design, illustration
Client : Think City (urban planning)
Coppersmith : cocktail bar
Logo, menu design, illustration
Client : Troika Sky Dining
Corporate gifts
Surface design, illustration
Clients : Eastern and Oriental Group, Land O’Lakes USA (hospitality, food)
Surface design for digital printing, pattern- making
Personal project
Illustrations
Personal projects
Jellies of the Deep : indie game
Artwork, programming, publishing
Personal project
Print ads
Clients : Eastern and Oriental Group, Troika Sky Dining (hospitality)
Digital paintings
Personal projects
Photo reference : Vivian Maier (black and white paintings)
Arica : modern apartments
Logo, brochure design and layout
Client : Eastern and Oriental Group
my experience
In the past twenty years I’ve worked in creative direction, graphics, surface, packaging and product design. My experience has been multi-disciplinary, an aspect that I cherish as it brings a fuller perspective to every project I work on. Whether physical and digital, both my professional experience and a lifelong arts-and-crafting habit have given me a deep appreciation for tonal understanding, materials and processes, and attention to detail. In my personal time I enjoy painting/illustration, needlework and more recently, game development. I approach each project with curiosity and enthusiasm, and I’m excited to see what we can create together.
design services
design direction
brand visual identity
graphic & surface design
illustration
get in touch
Feel free to reach out with any questions or project inquiries. Send me an email at hello@seowyeeloh.com or use the form below.